Ad Operations

Ad Operations enable publishers to manage their ad campaigns and maximize revenue

Measurable | Precise Target | Reports & Analytics

  • Dedicated Support

    Our Support team provides precise direction for successful campaign plan in terms of targeted audience segment, time of the year campaign is to go live and past similar performance of the campaign so on. Our devoted support team ensures the pre sales queries, Ad management on publisher website and day to day management of a particular clients’ account.

    Expertise in ad servers & exchanges:

    DFP (Small Biz and Enterprise), DFA, Atlas, MediaMind, Pointroll, Eyewonder, AppNexus, Right Media, OpenX, AdTech, OAS, AdJuggler and etc.

    Ad Operations Activities

    Campaign Trafficking

    Our experienced ad operations executives can handle your trafficking needs quickly and accurately. Your campaigns are being launched on time without errors.

    Campaign Management

    We conform to the client requirements and targets, time to time Campaign performance is reported with analytics.

    Campaign Optimization

    Campaign Optimization plays an essential role to attain the optimal campaign performance. The campaigns should be monitored at multiple levels; most common being site optimization, creative optimization and audience management.

    Discrepancy Management

    Discrepancies are a painful reality of ad operations. As a team, we understand the dynamics of ad server counts and are able to effectively report and resolve impression and click discrepancies.

    Campaign reports & analytics

    Generating campaign reports on a daily basis helps track the progress of ad campaigns.

    Creative Mocks

    A powerful way to win the client's trust is to provide visual representation of these ads in a proposal or a test page. To enable this, our team of designers can create mocks that showcase standard and innovative ad units.